The AirArabia Premium logo is directly inspired by the side profile of the airline’s premium seat — where the backrest and signature red headrest form a bold, custom letter P. It’s a mark born from experience, seamlessly connecting brand with product.
Supporting this are secondary graphic elements that echo motion, flow, and precision — bringing a modern, elevated tone to the system. Together, the identity avoids clichés of gold and gloss — instead favouring intelligent restraint, spatial rhythm, and quiet confidence.
Reverse White Logo layered on top of secondary graphic elements
Official Logo with secondary graphic elements