Steelaris provides steel sourcing and project management services to the construction, offshore and marine industry. DWHQ was tasked to design the Corporate Brochure for sales presentations.
With the stiff competition in the steel industry, our focus was to create a corporate brochure for Steelaris that stands out from the rest. We incorporated the texture of steel at the background of the brochure and played around with printing effects to bring out the texture. In addition, succinct copy is written to allow information at a glance.
The corporate brochure proven to be an attractive piece of communication material and serves as an opening conversation between the sales person and the prospective client.