Established since 2011, Prominent Land is a premier boutique private property developer in Singapore that focuses to provide high quality freehold residential properties at affordable prices. DWHQ was appointed as the creative agency to work on the facelift of the website.
By understanding the background, business functions and audiences of Prominent Land, DWHQ introduced relevant images and succinct copywriting to bring out Prominent Land’s strong vision and commitment towards its customers and its latest developments that depicts a modern and luxurious lifestyle.
Understanding the client’s requirements is key to creating an effective communication piece that clearly portrays the business objective. With Prominent Land website revamp, we focused on customer experience for easy navigation, eye-capturing images and good copy to enhance the emotive aspect of the business.